Basement Masters

The Brief

Our client needed to differentiate themselves from the competition and attracting clients with bigger budgets. We created films that would showcase the beauty of Basement Masters’ projects and the positive impact they’ve had on families and home owners.

Our Approach

Our main film takes homeowners on an emotional journey: from structural concerns about digging under their house — to visiting a site and seeing how the construction team professionally manage the work — to discovering the family focus of the Basement Masters M.D. — and seeing beautiful basements occupied by happy families. We also created three customer testimonial videos that featured in-depth customers interviews and additional beauty shots of their basements.

The Result

Our clients is now receiving inquiries from clients with substantially bigger budgets — the project was a tremendous success.

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